It's understood that any movie starring actor Emraan Hashmi will have at least one lip lock scene, and his sizzling intimacy with his co-star would be conveyed in the publicity posters.
However, his next film, The Dirty Picture might just change the actor's well-orchestrated image in the industry. The 'serial kisser' won't be seen locking lips with his heroine Vidya Balan in the film's posters.
A source said, "Emraan felt that the kiss or any intimacy between him and Vidya's character would give the idea of The Dirty Picture being a typical Emraan Hashmi film. And most importantly, the character he plays is consumed with hatred for Silk (Vidya's character). As the story progresses, the hatred gradually transforms into love. That's why Emraan pointed out that the lip-lock in the poster would seem out of context."
Needless to say, producer Ekta Kapoor and director Milan Luthria understood the actor's reasoning.
"Eventually, they worked out more suitable publicity posters," the source said, quickly adding, "It seems the filmmakers want to keep the chemistry Emraan and Vidya share for the big screen only."
When contacted, Emraan attributed the decision to his character graph in the biopic on Silk Smitha. "The graph of my relationship with Vidya's character is very different from that of the other men in the film. So I felt that this aspect should come across. I suggested it to Milan and Balaji and they took it on board," he said.
